PURE · Laundry detergent for whites
PURE · Laundry detergent for whites
The radiance of white, preserved wash after wash.
PURE is Maison Marlaie's liquid detergent for white laundry. Its formula respects the fibers to revive the brightness of whites and off-whites, preserving the softness of cotton and the hold of linen. The daily ritual, designed for the laundry we love to keep for a long time.
The fragrance
Discrete, it leaves a clean and refined note on the laundry, that of freshly pressed white. A light trail that accompanies the action without ever dominating it.
The legacy of dry cleaning
Maison Marlaie was born from family expertise, twenty years of experience and two generations in the family dry cleaning business, serving the laundry of hotels, yachts, and exceptional homes. From this repeated gesture came a conviction: laundry deserves care, not just a simple wash.
PURE bottles this expertise. The care of fine household linen, at home, with the same daily gesture.
The Essentials
- ·Designed for white and off-white laundry.
- ·Revives the radiance of white, wash after wash.
- ·Respects the fibers: softness of cotton, hold of linen.
- ·A 1 L bottle, approximately 20 washes.
- ·Dosing cap integrated into the bottle, for the right measure.
- ·Compatible with all temperatures, machine wash or hand wash.
- ·Formulated in France, manufactured in Italy.
The right gesture
Use 7 mL per kilogram of laundry, which is about 50 to 56 mL for a 7 to 8 kg machine. Pour into the detergent dispenser; the integrated dosing cap gives you the right measure. Compatible with all temperatures, in washing machines or by hand. For colored laundry, opt for NUANCE; additionally, MÉMOIRE prolongs softness and scent.
With confidence
- ·Free returns within 30 days.
- ·Free delivery from 50 € purchase.
- ·Secure payment.
The Maison Marlaie Essential Collection
PURE washes whites, NUANCE protects colors, MÉMOIRE leaves laundry with a lasting fragrance. The Maison Marlaie Essential Collection brings them together, with free delivery.
What our customers say
“I used to use commercial detergents, but this is something else. The bottle is beautiful, the fragrance is refined, it changes everything. Before, I would put my detergent away, now the bottle stays out as decoration.”
Nathan